Custom Web Analytics Software Solutions

Since the web analytics industry is still nascent, the web analytics tools used to measure data are constantly evolving. Similar to any other industry that goes through a maturing stage, plenty of acquisitions are happening to the web analytics industry.

A few recent acquisitions in the web analytics industry were:

• Omniture buying Visual Sciences and HitBox
• Google buying Urchin and offering it as the free Google Analytics
• Yahoo buying IndexTools and planning to release it as Yahoo Web Analytics

Apart from the popular web analytics tools from big organizations, there are several smaller organizations coming up with their very own web analytics software. With such advancements, the web analytics industry is facing a dynamic and changing landscape.

Custom Software Samples

Why opt for our custom web analytics software solutions?

Most organizations usually have just one or two web analytics tools to help them with web analytics. But very often, such companies face scenarios which cannot be addressed with their existing tools. Our custom web analytics software solutions and custom website statistics software can help you out in such situations.

Armed with a deep understanding of web analytics and a proficient team who can build custom software solutions, we can offer you our expertise in both web analytics and software.

What are some of the custom web analytics software that we have built?

Here are a few examples where we have helped customers address their requirements with custom web analytics software solutions.

1. Log analyzer

The Requirement: One of our web analytics customer required segmentation that was both complex and specific.

The Solution: The software team at Nabler built a Log Analyzer that would import, sessionize and segment the log files before passing it over to the application that the customer was using.

2. Building a dataset from Google Analytics data

The Requirement: A customer wanted a comprehensive navigation report for all the pages in his website. If this had to be done manually, it would be very time consuming.

The Solution: To meet this requirement, we built an application that would parse XML reports from Google Analytics and automatically create an Excel sheet from the XML files.

3. Building online dashboards

The Requirement: One of our customers is a digital agency who needed a way by which they could publish data online so that they avoid the trouble of sending reports to their customers in Excel/PDF formats. Our customer wanted an online dashboard, wherein their customers could log in and see the data.

The Solution: We built an online dashboard that was more interactive when compared to an Excel/PDF reports. Our customer was able to quickly publish data and provide their end customers with a way to check the data easily.

4. Data processing

The Requirement: Several of our customers who handle campaigns of different natures, often have to deal with plenty of Excel sheets and then integrate them into a report, even though campaigns can be set up on a web analytics tool.

The Solution: To address this need, we built desktop applications. The desktop application had the capability to apply business rules, aggregate data and build a comprehensive, yet simple report that could be easily exported back into Excel.

Do you have a web analytics software requirement?

The above were just a few examples of the types of web analytics tools that we can build. Do you have requirements that your current tools are not able to address? If yes, get in touch with us right away. We will first understand your requirements and build a tool that would be tailored to meet your unique needs. With one of our custom built software, you can be sure to save on time and do away with the trouble of manually manipulating data.

Contact us for custom web analytics software.