Why Nabler?

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Better understanding
of your customers

We specialize in analyzing the historical traits, buyer behavior and statistics of your customers.


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Deep insights
on customers

We are experts in providing in depth analyses of our client’s customers which helps them plan their strategies better for them.

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Lead
Management

We help our clients with their lead management efforts with our expertise in lead scoring, cross-sell and upsell strategies.

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Text mining
experts

Our analysts include text mining experts who helps in understanding the real influence of your brand in digital world.


Nabler's Customer Analytics Services

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Customer Segmentation

Customer behavior varies from person to person, and serving all your customers with similar content is not the smartest way. It will just make you spend lots of money with poor returns. Nabler helps you segment the visitors and then plan your business approach, so that you can make the most efficient use of your budget to reap the best returns.

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Customer Lifetime Value Analysis

Companies spend precious marketing dollars to acquire visitors. Among them some are “high value” while some are “low value” customers. We know that acquiring new customers is costlier than nurturing existing ones. Nabler helps you decide which segment of visitors would add the greatest value over their lifetime and enables you to channelize your spending to optimize your returns.

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Churn Analysis

Are your customers switching over to your competitors? Nabler can identify that segment of people and the characteristics that are making them shift. We use clusters, cohorts, and other scientific methods to understand the reasons. This gives you the advantage of approaching customers when they are about to fall-off and excite them with cross-sell or up-sell offers as a part of your retention strategy.

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Lead Scoring

When you have a big list of leads which one should you bet on? Nabler studies various parameters that help create the ideal characteristic of the optimal lead to be targeted and nurtured. Our customers can then devote more time and effort in nurturing high quality leads rather than the ones who might not add much value to their businesses.

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Text Mining

In today’s scenario simple quantitative analysis is not enough. The availability of customer reviews and the social media has changed the online landscape completely. Deep dive analysis into the qualitative data points can reveal great insights, as people tend to be more vocal on social media about their experiences, especially if they have had a bad one. Nabler has performed multiple text mining exercises resulting in identification of serious issues that negatively impacted the clients’ businesses.

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A Nabler Case Study

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Unraveling Purchase Behavior for Better Conversion

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