The one thing that your data analytics needs is advanced dashboards

Make more sense of the incredible amount of data your organisation generates through visually appealing advanced dashboards for insightful business analytics.

It’s the digital age! And like most businesses your business has an online presence too. But although being in the digital arena reaps major benefits for your organisation, it also means a constant influx of an enormous amount of business analytics data which cannot be ignored. Because, this data tells you a story. A story of how you as a business owner can get valuable and actionable insights to take your business where you want it to be. However, understanding the nuances of this data analytics story is a little challenging, primarily because there is a huge volume of data involved to be perceived. So, how do you deal with that?

Business intelligence (BI) via advanced dashboards could well be your answer. Have you considered it yet?

Business Intelligence makes your data analytics more digestible. It converts the raw data you receive into a meaningful narrative and lets you use it well for your future marketing strategies and operations through an advanced dashboard. An advanced dashboard is a platform that manages your information through a visual representation of your organization’s real-time performance. It allows you to get a 360-degree view of your business analytics, for a clear edge over your competition and a better business strategy for the success of your organisation. This is an important and extremely helpful first step.

This is how an advanced dashboard makes your organisation more efficient:

  • The data analytics you need is available instantly with the necessary insights to be able to respond to changing market conditions with an advanced dashboard.
  • The enhanced visibility and availability of information leads to increased agility to make quicker decisions and strategies when market conditions change.
  • With more agility comes more efficiency as you will make informed decisions with a deeper understanding of your data analytics.
  • Efficiency saves time and resources. With an advanced dashboard, you spend your valuable time making improvements within your organisation rather than accumulating exhaustive reports across systems and departments.
  • With more time on your hands, you can monitor and evaluate the business analytics of your company regularly. Timely reports enable you to identify issues within your organisation faster and better.
  • The performance data from advanced dashboards lets you to evaluate your business analytics in near-real-time, facilitating improved goal setting and estimated time frames required to achieve those goals. Based on this data you can opt for the best options when a change needs to be implemented.

However, if you are already using dashboards, you need to be mindful of this. Data analytics needs to move beyond basic information to a comprehensive entire visual package to generate real value for your business. And so, if you are still working with basic functional dashboards we suggest you upgrade them to the advanced level.

Here are few ways to transform a basic functional dashboard to an advanced level.

  • Enable end users to make decisions based on their own queries and analysis to relieve the organization’s Business Intelligence and IT teams – This approach lets you can filter, sort, analyse and visualize your data without involving the organization’s BI or IT teams and act on data insights faster.
  • Incorporating artificial intelligence: BI systems with AI and Natural Language Generation software incorporated in them can transform your data into simple, accurate, real-time narratives and reports. After all faster and greater insights are what you want the most by implementing business analytics.
  • Predictive Analysis: Predictive analytics takes your business beyond plain analysis. With machine learning solutions, you can use the same data to predict the behaviour of your customers in future, leading to stronger customer experiences and interactions between you and them.

If you want to more about predicting intent of your customers for boosting your customer experience, we have just the right article you need. Read it here.

Making valuable business analytics decisions has been and will remain one of the most important things to take your business forward. Let Business Intelligence simplify the complicated story your data tells you with the help of advanced dashboards and let your data analytics pay you back in unimaginable ways.

Drive better results by understanding customer data