May 17, 2020
‘Marketing without data is like driving with your eyes closed.’ (Dan Zarrella) In 2013 award-winning marketing guru Dan Zarrell...
May 17, 2020
In July this year, Twitter released its version of Analytics – for tweets. What was previously available only for advertisers a...
May 17, 2020
You are already an expert with what you do. You are a marketing maven or a data ace and you are very aware of what to do and ha...
May 17, 2020
In September 2014, Google Analytics announced the return of Benchmarking. If you are familiar with Google Analytics, you must b...
May 17, 2020
Hurray — the holidays are here! At the beginning of the year you successfully completed the transition to the new site architec...
May 17, 2020
An era of Mobile and Tablet devices Connectivity and mobility of consumers has created a new trend of reaching out to the new a...
May 17, 2020
Websites have progressed miles ahead from being static and boring to being dynamic and responsive. In fact, the World Wide Web ...
May 17, 2020
For majority of businesses, approx. 85-90% of the traffic enters the website from the Home Page. Out of which, a staggering 70-...
May 17, 2020
Bounce rates can be disturbing, so can be the cost per acquisitions. It is common knowledge that lower these rates much better ...
May 17, 2020
Necessity for Product Recommendations The holiday season is always one of the busiest times of the year for online retailers. I...