Marketing your mobile app can often feel like a dark art, especially when you are competing for sales with over 600,000 apps in each app store. For a Digital Marketer and an App Developer, it’s always been a challenge to determine the right icon, a right price and a right description for their app. With Nabler’s Testing Experts, you can overcome all these challenges by smartly executing A/B tests for both iOS and Android Platforms and impact your conversions significantly.
At Nabler, we engage with various Fortune 500 companies who have a dedicated mobile app for their online visitors. As the mobile usage is surging across the globe, app user behavior continues to be unpredictable by traditional guesswork. This trend has led marketers to look for what's working and what isn't in terms of app optimization and marketing efforts, as quickly as possible. In the web space, marketers can accelerate the discovery process by A/B testing but in the mobile world app testing has always posed a larger challenge. At Nabler we have defined a 5-step process to execute the A/B testing in a mobile app.
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