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Nabler brings increased efficiency in Digital Analytics with launch of Tag Management Services

The services make it easier for companies to manage their tag management solution and keep the data analytics-ready for accelerated and integrated digital marketing.

Nabler, a global digital analytics company, now offers end-to-end tag management services to help companies reduce their dependency on IT teams for transferring and managing their marketing and analytics tracking pixels to a Tag Management Solution (TMS).

A tag management services offers great benefits for smooth, timely, and cohesive digital analytics; some of the popular ones include Google Tag Manager, Tealium, TagMan, Adobe DTM, SuperTag, Ensighten, BrightTag, etc. Most businesses are unsure about the best solution for their specific needs and how to implement it in order to meet their analytics challenges.

Nabler brings a complete set of services that start from TMS vendor comparison, migration of code from website to tag management services, capturing all data sources, tweaking tracking codes, implementing advertising tags and beacons, data auditing, implementation enhancement, testing and optimization, and more. Nabler helps companies seamlessly integrate various third party tags for: ad serving, web analytics, widget integration, social media integration, conversion tracking (email, PPC, display, etc.), remarketing/retargeting, A/B testing and MVT, customer survey, etc.

Nabler’s solutions make it extremely easy to deploy, maintain, and upgrade the tags across different marketing and tracking tools. With fast-tracked tag audit and validation process, the QA time is significantly reduced. Nabler easily and effectively handles ad-hoc change requests and defect fixes from Business Teams.

Seby Kallarakkal, Founder and CEO of Nabler, says, “Although there are a wide range of tag management products available in the market today, companies are still finding it difficult to migrate to or implement the new solution without losing analytics effectiveness. Nabler’s experts have deep experience in all types of digital analytics technologies and can help websites with seamless tag management services for all popular products.”

Nabler has been operating in the digital analytics domain for more than a decade, and works with various Fortune 500 companies across the world. Nabler’s team is trained and certified on most of the leading web analytics solutions in the industry including, Google Analytics, Coremetrics, Webtrends, MixPanel, Kissmetrics, etc.

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