P L E A S E  W A I T...
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DESIGNING FOR

ACTUAL, NOT EXPECTED

USER BEHAVIOUR

We are prone to create experiences based on assumptions of user behavior. While this is a good starting point, having an effective testing program is necessary to counterbalance the biases and assumptions we have.

Challenges We See

Challenges We See

Website experience not in sync with user expectations

Challenges We See

Lack of validated testing leading to suboptimal results

Challenges We See

Unavailability of skilled resources required to ramp up tests

Challenges We See

User journey is a maze, not a clear path

Benefits of a Seamless Customer Journey

Benefit

Solving for the why

Benefit

Improved usability

Benefit

Higher engagement and conversion rates

Benefit

Intelligently feeding your A/B testing roadmap

What we do

what we do
Moderated & Unmoderated User Experience Research

Experience your site through your audiences eyes, by going directly to the source.

what we do
Trend Analysis

Examine user behavior, analytics, and feedback to identify user experience trends.

what we do
Prototype Testing

Test a new design through audience feedback before it ever goes live.

what we do
Competitive Analysis

Gauge how you measure up against your top competitors by running a competitive UX analysis study.

custom
Solution Proofing

Develop a new solution by researching a blend of pages or prototypes to develop a desired solution for your users.

custom
Site Audit

Let our experts audit your site, providing best practice feedback across your site.

what we do
IA Testing

Run card sorts, tree test benchmarks, and tree test validation studies to ensure your site’s navigation is optimal for usability.

custom
Persona Discovery

Do you know exactly who your audience is? Let us help you discover who your primary and secondary audiences are through quantitative and qualitative testing.

Platform Expertise

usertesting logo
userlytics
userzoom
otimal workshop
survey gizmo

What is Next

Next

We do a free CRO audit

Try it now
Next

Get in touch with us to know more

Contact us